Do not go where the path may lead, go instead where there is no path and leave a trail. - Ralph Waldo Emerson


Deric Mendes


With background in journalism, I first picked up a camera to shoot photos for an article I was writing. Since then, I've been carrying a camera with me wherever I go. 

Za'atari refugee camp, 2013

Za'atari refugee camp, 2013

Growing up surrounded by the redwoods and a vibrant artist community taught me a lot about composition and color.

It was while working as a reporter in the Middle East that I fully realized the power of a great photo. Witnessing humanity in moments, both tragic and heartwarming, left me with a desire to preserve the most important events of people's lives.  


Marketing and design combine several things I love -- people, art and data. I aim to determine your current audience, the best markets for your business, as well as the most effective aesthetic for your brand.

Combining years of professional experience in digital marketing, PR, social media management, video production, multi-platform content creation, as well as sophisticated data analysis and a team of thoughtful creatives, we're ready to help you expand not only your brand but the market reach of your business.